we are telling a different story.
women are constantly told that travel is dangerous and that the world isn’t made for us.
We’re combating that with thoughtfully designed storytelling and creator campaigns that show things differently.
Did you know that women make 85% of consumer purchasing decisions in travel?
While our decision-making power is unmatched, the adequate representation of women — in travel marketing, storytelling, and leadership — is abysmal.
At Wanderful, we activate a world-class network of diverse travel content creators to tell a different story while simultaneously consulting with the travel industry to help their work be and do better.
“Wanderful has been a true partner in our journey towards building a more equitable, inclusive, and diverse employee and traveler experience. Wanderful has helped design and facilitate several internal programming efforts to broaden our company’s lens on the impact each of our identities has on our traveling experience. Their global network has brought diverse voices and perspectives into our company, challenging us to think bigger and be better! ”
Tony Martin
Senior Manager | Equity, Diversity + Inclusion
Tripadvisor
how we do it.
Get a quick bird’s eye view of how you can collaborate with our community of thousands of travelers and travel content creators, or scroll below for more details on our work.
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We’ll bring together a diverse, trusted and collaborative team of quality content creators to launch, promote, or spotlight your company to their followers.
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Reach thousands of travelers and travel content creators on the main stage as a sponsor of one of our global conferences and festivals.
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Think of it as a retainer. Our brand partners make a public commitment to DEI while also benefitting from our rolodex, our consulting, and our thought leadership in the travel industry.
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We’ll leverage our creator network and our extensive DEI knowledge to curate and host a custom event for your public or internal audience
creator marketing campaigns.
Whether you’re highlighting a new offering or just building brand awareness, we’ll bring together a diverse and trusted team of quality content creators to launch, promote, or spotlight your company to their followers.
We’ll work with you on campaign strategy to help identify angles and KPIs, manage the creators and their deliverables, and amplify their work with the power of the Wanderful network.
You’ll walk away with a detailed impact report and the nagging question of why you didn’t sign up for this sooner.
Full-service campaigns
Press trip design + management
options include:
Fill open seats with creators from our network
Post your opportunities in our Creator Hub
Custom creator lists
Host a Global Activation
event sponsorship.
Build your creator rolodex, network with some of the most talented emerging voices in content creation, or activate a group of micro influencers to share your product or service with thousands of prospective customers.
Get involved with one of our leading global events, recognized by both Forbes and Business Insider.
Learn more about our creator activations
We bring hundreds of content creators to your city. Here’s what that looks like.
digital campaigns.
Reach out audience of thousands of travel-savvy women through a digital campaign with us. This could include:
Emails to our 38K newsletter subscribers
Sponsored social posts to over 37K Instagram followers and 31K Facebook followers
Hosting a virtual event or webinar
consulting.
Let us help guide your DEI initiatives in-house, or consult and give feedback on your next marketing campaign before it launches.
We can:
Host virtual or in-person lunch and learns for your team on topics related to women, DEI, creator marketing, and more
Review upcoming brand campaigns and provide feedback regarding messaging and roll-out
Tap our database for high-quality speakers for your next event
ready to get started?
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