Justine Abigail Yu is a communications and marketing strategist and has worked with organizations operating in North America, Central America, East Africa, and Southeast Asia. Her expertise lies in growing enterprises from the ground up through strategic digital marketing, compelling storytelling, and genuine community engagement. Justine is also a fierce advocate for diversity, representation, and ethics in marketing.
She also recently launched Living Hyphen, an emerging magazine that explores the experiences of hyphenated Canadians and examines what it means to be part of a diaspora. Her work has been featured on CTV National News, CBC’s Metro Morning, CBC’s Ontario Morning, and CityTV’s Breakfast Television.
Justine Abigail’s mission is to stir the conscience and spur social change.